Reflection & Insights

Welcome to where personal reflection meets practical insight. Here, we delve into how things show up in the world, examining the subtle forces and overt challenges that mould and shape the impression we leave in people’s minds. I also share my more general musings on strategic thinking and, occasionally, life.

My writing aims to marry critical thinking with a dose of observational English wit. My goal is to bring you value in the form of new perspectives that might inspire, clarify, or motivate change so that we all become that little bit better every day.

General Musing David Fish General Musing David Fish

Action plans are rubbish

I think we all know this; why? Because we have all created a plan after a workshop, planning session or something a little fancier like a retreat, where nothing has happened. Post-it notes get turned into a long list of steps that rarely appear after the first meeting.

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